CULTIVATED INFLUENCE

The keynote address from San Francisco today will feature iOS 7, OS X 10.9, a MacBook refresh, Apple’s new Radio service, and more.

Updates to come.

UPDATE: 900,000 iOS apps. 93% downloaded monthly. 375,000 for iPad. 575M accounts. Apple has paid $10B to app developers.

UPDATE: OS X 10 will be called “Mavericks.”

UPDATE: New Safari now lets you browse links posted in your Twitter and Linkedin feeds.

UPDATE: Quick reply for Notifications, auto-updated apps when Mac is asleep, Notifications will show in lock screen. Notifications will also sync with iPhone.

UPDATE: New MacBook Air battery life… 11-inch: 9 Hours. 13-inch: 12 Hours.

UPDATE: Over 600 Million iOS devices sold. Wow.

UPDATE: iOS 7 is gorgeous.

UPDATE: Wallpapers move with your phone. As you tilt your device, you can see behind the icons.

UPDATE: Control Center.

UPDATE: iOS in the car. iOS will be available on the dash screen of cars, beginning in 2014.

UPDATE: iTunes Radio. Perhaps a Pandora killer.

UPDATE: Tons of new features, including Phone, FaceTime and Message blocking.

UPDATE: Preview iOS 7 here.